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This post is #5 in the series, Starting in Partnering: What most Tech CEOs get wrong. Click here to read #4 “Superficial Partner Type Selection…

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This article is for software vendors who are selling through partners of different types, particularly larger partners, who hold Annual Sales Kick-offs. In part 1,…

Many years ago, with Tenego’s very first channel development services client, the client had the opportunity to present at a new partner’s global sales kick-off….

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• Are you having trouble motivating partners to be proactive? – Q: What’s your Partner Proposition? • Are you finding it difficult to attract new…

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