Partnering Strategy Review Checklist

Take the 7-Point Reality Check.

Get your custom Traffic Light Report and Action Plan in under 10 minutes.

How well are you covered in the different parts of your Partnering Strategy?

• If you are not clear on your ideal customer, don’t expect partners to find your market fit for you. 

• Chasing partners in your non-core market regions, may be leading to many unknowns and less opportunities.

• Revenue Share is not a partner proposition. There are many other key motivators that drive partner behaviours.

• Are you ignoring 80% of the market because you only want “Resellers”? 

• Are you selecting partners based on “good conversations”? Relationships are great when it’s with the right partners.

Click Here to Start Your Partnering Strategy Review

Separate 'Hope' from 'Evidence' across 7 checkpoints:

🎯 Bullseye Customer Focus: Are you chasing low-probability leads?
🌍 Market Selection: Balancing Opportunity, Deliverability, and Access to markets.
⚙️ Partnering Requirements: Identifying the specific capabilities needed to fix your growth bottlenecks.
💎 Partner Proposition: Ensuring your offer motivates partners beyond just “Revenue Share”.
🌐 Market Ecosystem: Mapping the “Fellow Travellers” who influence your customer’s journey.
🤝 Partner Fit: Moving from “Gut Feeling” to objective evaluation.
📅 Execution Plan: Your 12-month roadmap for recruitment and enablement.

Who Is This For?

• B2B Software/SaaS CEO, Sales or Partnering Leader.
• Want to identify and relieve the bottlenecks limiting your growth and partnering progress
• Starting in Partnering, with some initial partners, with a mixed bag of success.
• Want to structure and develop your partner program
• Want to move from “Ad-Hoc” relationships to a Scalable Partnering Execution Plan

Click Here to Start Your Partnering Strategy Review

COPYRIGHT 2026 Tenego Partnering Limited