Tenego Academy Membership COPY – 25 Jan23

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Build your international partner program to drive
your sales globally

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Tenego Academy equips and guides software vendor leaders to start, grow, and structure their internationally scalable partner programs, to drive their company’s market reach, and sales growth.

With online self-paced video-based training, templates, example materials, and group live sessions covering all for you to develop your international sales partner program.

THROUGH GUIDED PATHS, EXPERT CONTENT AND WORKSHOPS FOR:

Startup

Startup

• Will Partner work for us?
• Will partners work for our product, and how do get started?
• What do partners expect from vendors to sell their product?

Starting
in Partnering

• What do we need to get started in building our Partner Program?
• What type of companies would make good partners to sell our product?
• How do we get partners to sell our product?

Growing your
Partner Network

• How do we find and attract partners to our partner network?
• What systems and teams do we need in place to make our partner program successful?
• We do we need to offer partners?

Established,
Structure and Scale

• How do we structure our partner program for scale?
• How do we structure our partner program tiers to motivate partners?

Guided programs
to suit your needs at all stages

Get started & progress on your partnering journey building your international partner program

Help me build my Partner Program
Sign-up today for Free

Course Modules

Our courses provide a progressive series of self- paced video modules with downloadable
templates and examples to suit your stage on
the partnering journey, whether Starting,
Growing or Established:

Sign-up for free

Get access to free first course:

“What do you want from your Partner Program?”

• Partner Program for Your Business
• Partnering Strategy & Planning
• Partner Proposition

• Partner Agreements & Negotiations
• Partner Recruitment
• Partner Enablement

• Partner Portals and PRMs
• Partner Program Tiers
• Partner Management

TenegoTV Videos

TenegoTV has a growing repository of short videos answering regular questions on challenges in sales channels and building partner programs.

Live Sessions & Past Sessions

Along with a Free Partner Program Workshop, open to all, we have member-only live interactive workshops in for themes at each level:
• Starting in Sales Channels
• Growing your Partner Network, and
• Established and Scaling Partner Programs

Along with a growing number of past sessions edited to optimise your experience with new recordings being added from excerpts from monthly live sessions across each partnering stage and member level.

Quickwins

Quickwins provides a growing number of short courses, based on members feedback, on specific topics, that members need a short sharp upskilling with templates and examples to help them solve an urgent need. With example topics:

• Partner Agreement Checklist
• Partner Proposition Checklist
• Partner Onboarding, Exlusibity, Commissions/Margins…

Tenego Academy will help you to:

Build a successful scalable growth engine in
your partner network

Enable your partners to be
successful with your
product

Attract and make
successful new partners to
your partner program

Structure your partner program for scale

Create partnering documents and plans with
ready templates and materials for at all
stages

Develop your partner
proposition and materials
to attract and motivate
partners

Evaluate potential partners to ensure partner fit before signing up

Implement your PRM / Partner Portal for effective partner program management

Learn from global leading tech companies
partner programs and apply to your
business

Learn from industry peers
across the world peers on
the same journey as you

Implement a Partner
Recruitment process to
grow your partner network

Align your direct sales and partnering organisations to deliver on the business goals

Why Tenego Academy?

Developed through experience in working with 100’s tech companies in building their international partner networks

Practical no-nonsense approach to determine what will work in your business

Share and learn with industry peers, fellow travellers on the journey in building their tech company partner programs

Our commitment to continually to stay on top of member challenges to find faster paths to sales channel success

About Tenego Academy

Tenego Academy focuses on enabling practical skills in Sales Channel Development and Management for Sales
Channel Professionals and Executives of Software Companies.
Being a techie and tech business leader, Donagh created Tenego from a passion of helping tech leaders to solve
the tough challenge in growing their businesses internationally through sales channels partners.

Since 2008, in Tenego Partnering’s services business, we have continually developed methodologies and
expertise to make sales channel development more effective.
With a focus on optimizing time for clients, for their partners and for all parties, we have built processes,
templates and techniques, that we are now sharing within Tenego Academy. We endeavour to provide highly
practical hands-on methodologies that participants can use and see the benefit within weeks.

We provide highly valuable and effective programs, that are beyond training in that we support clients in their
implementation of the methodologies.
With our monthly workshops we aim to bring peer groups together, to learn from each other in building their
partner programs and sales channel success.

Best practice exists as every business is the same, thus we’ve captured and provide you with the concepts and
practical approaches from helping 100’s tech companies develop their partner programs.

Expertise exist as every business is different, thus within our regular workshops and Q&A, we endeavour to
help you apply the learnings to your specific business scenario.

Donagh Kiernan
Founder and CEO

Tenego Academy

Tenego Partnering

Testimonials

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Frequently Asked Questions

Let us try and answer your questions:

If there’s anything at all that you’re not certain about, anything
we haven’t made clear; any concerns or questions then please do contact us at
info@tenegoacademy.com and we’ll help you out.

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Tenego’s Channel Development Services | LinkedIn: Tenego Partnering