Thanks all for sharing your comments and questions on our last email, article, and video. When you present an opportunity, you may convince any partner…

Are you planning to grow through sales channels and asking yourself:• Should you chase the largest resellers in your target markets?• At what stage in…

Picture the scenario of a chance meeting with a decision-maker within a potential reseller for your software solution, building a fast relationship, and both of…

There’s an old joke, maybe an Irish joke. A tourist stops his car along the roadside to ask directions from a local, who responded, “If…

Partner Recruitment is a process and not a game of luck. Business success is a team sport requiring a strong balance across the team to…

This is part 3 in our Reseller Agreements & Partner Negotiations series. You can read part 1 Channel Start – Software Reseller Agreements & Partner…

This is part 2 in our Reseller Agreements & Partner Negotiations series. You can read part 1 here. We had feedback from people on Setting…

This is the first of a short series of articles on Reseller Agreements & Negotiations. Partner Agreements are regularly one of the first worries for…

Have you ever ridden a bicycle with gearing problems where the chain is not just clicking into the right cogwheel and maybe even hopping down…

Successfully recruiting the right partners requires many aspects to be in place. See the article “Sales Channels – Why You Need a Compelling Partner Proposition”….

How often do you review your partner types and approach? Even if your software company has established sales channels with many partners, your success hinges…