Is SaaS different from the traditional on-premise solutions when it comes to partnering? What’s different and what does it take to find relevant partners and…

If you can show potential partners how good your solution is, then is this the turning point to get them on board? Is this really…

Many companies are happy to be signing a partner, without a mutual understanding or expectation – That scenario is simply both parties assuming too much…

With every partner looking for something different, how do you get to have a standard partner agreement template to cover the various scenarios, thus speeding…

Our highly interactive February workshop raised a new set of challenges to select from. Challenges in ‘Partner Recruitment’ stood out and with much to discuss…

Question from Michael: “How do we make our partner offer attractive to win and motivate resellers?” Thanks Michael That’s a biggie. Now, there are a…

The strength of your Partner Proposition is a key driver of success in your partner program. Companies spend years developing their Customer Proposition and relatively…

As the pop-psychology quote states “80% of the barriers to your success are internal”. There is an Irish joke about a tourist lost in the…

If your company has some partners already and you are now growing your partner network, what will bring you success, and what are the risks?…

Thanks all for sharing your comments and questions on our last email, article, and video. When you present an opportunity, you may convince any partner…

In my previous article, I discussed the challenges caused by poor partner qualification and evaluation, and the benefits of a structured approach that can be…

Picture the scenario of a chance meeting with a decision-maker within a potential reseller for your software solution, building a fast relationship, and both of…