Superficial Partner Type Selection Approach – What most Tech CEOs get wrong when Starting in Partnering #4
partnering strategy This post is #4 in the series, Starting in Partnering: What most Tech CEOs get wrong. Click here…
Tag: partner recruitment
Not Recognizing the – What most Tech CEOs get wrong when Starting in Partnering #1
The great challenge Tech CEOs have with partnering is the pool of assumptions they make about what and how it…
Your Partner Proposition is not good enough – It’s not me, It’s you
• Are you having trouble motivating partners to be proactive?• Are you finding it difficult to attract new partners?• Failing…
How long does it take to build a revenue-generating Sales Partner Channel?
To get an answer to this big question, there are a number of questions to determine where you are starting…
How do we get started in Partner Recruitment?
Our highly interactive February workshop raised a new set of challenges to select from. Challenges in ‘Partner Recruitment’ stood out…
Direct SalesGetting StartedPartner EnablementPartner Program DevelopmentPartner PropositionPartner Recruitment
Does your Partner Proposition help your Partner meet their goals?
The strength of your Partner Proposition is a key driver of success in your partner program. Companies spend years developing…
Identify Partner Program Challenges Early
As the pop-psychology quote states “80% of the barriers to your success are internal”. There is an Irish joke about…
5 Success / Risk Factors in Partner Recruitment
If your company has some partners already and you are now growing your partner network, what will bring you success,…
Talk Business Opportunity first, then Product Demo and this is why
Thanks all for sharing your comments and questions on our last email, article, and video. When you present an opportunity,…
Will a Global Software Company resell your product? – Partner Fit
In my previous article, I discussed the challenges caused by poor partner qualification and evaluation, and the benefits of a…