Building Sales Channels – What do you want from a sales partner?
Target Audience: For software companies / ISVs who are starting in sales channels, regardless of company size or experience. If…
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Why you need a Partnering Strategy
I have a confession to make: looking back, when I started, I really didn’t think through my plan clearly. There…
Observations of Top Partner Misalignment
In this part 5 of our Microsoft ISV Workshop Series, we will outline the findings of our group discussion with…
Identify Your Top Sales Channel Challenges
In this part 4 of our Microsoft ISV Workshop Series, we will outline the findings of our group discussion with…
The Secret Of Successful Sales Partner Evaluation
Successfully recruiting the right partners requires many aspects to be in place. See the article “Sales Channels – Why You…
Breaking Your Sales Channel Challenges
Welcome to part 3 of our Microsoft ISV Workshop Series, where we outline the findings of our group discussion with…
Key Challenges in Sales Channels
This is part 2 in a series on the Microsoft ISV workshop I ran at the end of last year,…
Sicily, Microsoft ISVs and Sales Channel Maturity
I was honored to be invited to speak to a group of Microsoft ISV (Independent Software Vendors), Software Product Companies…
Are You Getting Started with Sales Channel Partners? Want a Blueprint?
It takes a healthy amount of optimism to start any new venture. We all need to see the possibilities learn…
The Foundation of an effective review of your Sales Partner Network
How often do you review your partner types and approach? Even if your software company has established sales channels with…