Not Recognizing the – What most Tech CEOs get wrong when Starting in Partnering #1
The great challenge Tech CEOs have with partnering is the pool of assumptions made in what will work and how…
Tag: Partner Program Development
Your Partner Proposition is not good enough – It’s not me, It’s you
• Are you having trouble motivating partners to be proactive?• Are you finding it difficult to attract new partners?• Failing…
How long does it take to build a revenue-generating Sales Partner Channel?
To get an answer to this big question, there are a number of questions to determine where you are starting…
5 tell-tale signs your Partner Program needs structuring
Partner programs start, evolve, and grow through market changes, product changes, and partnering team changes. Your partner program challenges are…
Direct SalesGetting StartedPartner EnablementPartner Program DevelopmentPartner PropositionPartner Recruitment
Does your Partner Proposition help your Partner meet their goals?
The strength of your Partner Proposition is a key driver of success in your partner program. Companies spend years developing…
Referral Partners can open big doors – Do you have a Referral Partner Program?
If you lead a tech business, you may think that referral partners are not suitable for your partner program. Referral…
Do you have a Referral Partner Program?
If you lead a tech business, you may think that referral partners are not suitable for your partner program. Referral…
Insider Insights on Creating a Compelling Partner Program Webinar – Q&A
We were very pleased with the number of attendees and the level of engagement at our recent panel webinar Insider…
5 Hard Things in Building an Effective Partner Program
Sales and continuously meeting targets is hard work, even when you are somewhat in control with your direct sales team.…
Sicily, Microsoft ISVs and Sales Channel Maturity
I was honored to be invited to speak to a group of Microsoft ISV (Independent Software Vendors), Software Product Companies…